Asset financing: The real alternative to financing.

The brief

Increase traffic to the Maxxia website, provide collateral for the sales team through PR content and ultimately assist in delivering greater sales

22
pieces of coverage over a three-month period
5
business title placements of Funding for Lending Scheme article

The approach

We started by defining what Maxxia stood for and why it was different, this messaging formed the basis of all communications. We developed content to promote the messaging. It was adapted for different media opportunities across the national, business and vertical press meaning we got maximum possible exposure for Maxxia's thinking.

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The result

Raised Maxxia's profile in the business, HR, education and manufacturing press, leading to increased website traffic.

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