Gresham Technologies wanted to raise the individual profile of its CEO in the business media.

Aspectus was tasked by post-trade vendor Gresham Technologies to increase the presence of CEO Ian Manocha by coming up with topical boardroom issues.



Campaigns & Content


Capital Markets

Our Approach

Gresham Technologies wanted to increase visibility of Ian in the business press. However, the competition for FTSE CEO commentary in the business media is ferociously competitive. Therefore, Gresham needed  creative and compelling angles to cut through a crowded market. Our Capital Markets team identified media attention around making the UK a more attractive destination for tech vendors to list. Gresham’s CEO has strong views around what reforms need to be implemented. Our team devised a 3 to 4 month content and media campaign that aimed to secure business press coverage. To supplement the angle, the team also created an angle around the impact of UK regulatory divergence.

Results we’re proud of

Financial Times

In response to comments from Lazard Asset Management on regulatory divergence post-Brexit, the team drafted a comment letter on why the industry needs to consider the operational impact of divergence beyond front office investment

Financial News

Following chip manufacturer ARM selecting New York over London to list, the team developed and pitched comment to Financial News reinforcing why more measures are needed for tech firms to list in the capital

City A.M.

The team drafted a City A.M. opinion editorial on why the UK needs more than just love from No10 to boost listing attractiveness to the tech world

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    Building a media campaign to raise awareness of ACA’s expertise – and a critical governance issue.

  • Marks & Clerk

    Newsjacking to showcase IP expertise to new audiences in key growth sectors.

  • Baringa

    Still in its early years of rapid growth, Baringa had shown its clients that it had a unique, value-generating way of doing business. Our job was to communicate that success – and the underlying expertise – to a much wider group of industry decision-makers.

  • Ayming Group

    Creating a flagship piece of original, insightful content year after year to boost Ayming’s profile.

  • UHY

    Building an effective presence in target media to enhance the company’s profile and its reputation

  • Gulf Bridge International (GBI)

    Devising and delivering the launch of major new retail investment challenger brand

Find out how we can help you achieve your business goals. 

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