Aspectus chosen for 25th anniversary of Europe's largest co-located power industry event

London, 21st September 2016 – Aspectus, the global communications agency serving the energy, financial services, and technology sectors, has been selected by PennWell, the host of POWER-GEN Europe and Renewable Energy World Europe (PGE and REWE) conference and exhibition, as its communications partner for the seventh year running.

Aspectus will work to create engagement with potential exhibitors, event visitors and conference delegates around the 25th anniversary edition of PGE and REWE, which will take place in Cologne, Germany in June 2017.

“We have chosen to continue our partnership with Aspectus because of their key media relationships and fantastic technical expertise, which enables them to secure stand-out coverage year after year,” said Crispin Coulson, marketing team lead at PennWell.

Aspectus’ 2016 campaign, which was focused on targeted media outreach and compelling issues-focused content, achieved more than 100 pieces of coverage. The agency also drove 70 top-level journalists to attend the show in Milan, Italy from across Europe.

“We are thrilled to be celebrating the 25th anniversary of POWER-GEN Europe and the seventh year of our partnership together,” said Laura Iley, head of energy, oil and gas at Aspectus. “Each year we forge closer and more rewarding relationships with key media-influencers across Europe – and we are looking forward to building on this yet again for the event in Cologne next summer.”

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About Aspectus

Aspectus, the engagement agency, is a global communications agency focusing on financial services, energy, oil and gas, technology and engineering.

Our award-winning work builds brands, increases sales, attracts investment and supports business growth. We develop creative, integrated campaigns that engage target audiences and we guarantee outcomes, focusing on business results. That means original ideas and high-impact visual and written content promoted through the most effective channels. We do this all in a way that builds clients’ online profiles, integrates search and drives prospects to their website.

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Rosie Williams
T (Aberdeen): 01224 355056
T (London): 020 7242 8867
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