London, 15th July, 2016 – Aspectus, the specialist communications agency for the financial services, energy, oil and gas, engineering and technology sectors, has been appointed by business performance consultancy, Ayming, to support its communications strategy, content generation and media relations in the UK. Ayming UK made its decision based on Aspectus’ specialist knowledge, creative thinking and results-focused approach.
Ayming UK is part of the international Ayming group, which has offices in 14 countries worldwide. In the UK, its focus is primarily financial and operational performance improvement for businesses of all sizes, with services covering R&D tax credits and innovation grants, VAT, procurement, supply chain, working capital and operational efficiency. The firm, which recently rebranded from Alma Consulting Group following its 2015 merger with Lowendalmasaï, is in an exciting period of growth and change as it broadens its services in the UK across business operations, with a particular focus on procurement. A key part of Aspectus’ remit will be to devise ideas, visual and written content to help establish Ayming UK as a leading voice in this area.
Lucy Blanchard, UK Marketing Manager, said: “We knew we wanted a PR agency that would come to us with their own ideas, as well as creating sharp written and visual content. Aspectus had good credentials in our space and we’re pleased with the way the campaign has kicked off.”
Ellie Bacon, Group Director at Aspectus added, “There is significant untapped potential in UK businesses, and Ayming is helping to release that, priming organisations for growth. In this sometimes crowded space, Ayming recognised the need to stand out, and it’s our job to keep coming up with ideas and content that will enable them to do just that. We look forward to developing a long and fruitful relationship with Ayming.”
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Aspectus, the engagement agency, is an international communications agency specialising in financial services, energy, technology and engineering.
In our hands communications transforms the way businesses engage with their markets. Our award-winning approach, creativity and market knowledge builds brands, increases sales, attracts investment and supports business growth.
To find out more, visit: www.aspectuspr.com