Written by Edward Wilkins
Christmas eve is upon us, and as we’re ‘driving home for Christmas’ and frantically buying that last minute gift for Auntie, we can’t but pause in-between inhaling mince pies and reflect on the year gone by. This is especially poignant for me, as exactly a year ago I stumbled upon the wonderland that is Aspectus.
In mid December 2014, up amongst the rooftops of Holborn, I was nervous, rehearsing my answers and waiting to be called into a meeting room for my job interview. As I went through, I managed to glance into the office. I was clearly overdressed in my suit and tie, for staring back were a sea of Christmas jumpers and smiley, albeit slightly ropey faces.
‘It was our Christmas party last night’, I was quickly explained by the head of digital marketing. It’s funny how much you pick up on in a few fleeting seconds, but the culture of the place was palpable. This is where I want to be in 2015 I thought to myself.
I don’t know if it was my answers or their distracting hangovers, but come January I was lucky to be getting stuck in with the Search team and soaking up digital marketing knowledge faster than Christmas pudding does brandy.
A year later and December 2015 arrived and not without a sense of poetic justice. For this year the Christmas party, the same night I may well owe my job to, fell to me to organise. What better way to theme the day’s activities, I thought, than to focus on the very values that lie central to the culture of everything we do here at Aspectus. The same values I picked up on in those fleeting moments a year ago. So here they are, creatively and festively represented via the medium of a good old GIF, all thanks to the teams who took part. Enjoy!
Aim for it in everything we do. Whether internal or external, client or colleague
To understanding our sectors, supporting our colleagues, the success of the agency and our clients
That is easy for clients to buy into, differentiates us from the competition and puts us at the bleeding edge of our industry
To our sectors, the analysts, journalists and media that serve them, and the companies we want as clients within them