London, 7th November 2017 – Meritsoft, a provider of automation software for tax, regulation and claims has selected Aspectus, the global communications agency serving the financial services, energy and technology sectors, as its retained global communications agency.
A proven expertise in market infrastructure, bolstered by a strong track record in creating and executing successful Regtech campaigns, were the main reasons behind Meritsoft choosing Aspectus. Focusing on messaging, media and content creation, Aspectus will service the account from its London and New York offices.
Angela MacAlinney, CFO at Meritsoft, said: “Aspectus’ understanding of current regulatory issues, combined with longstanding relationships with the key industry influencers, can help increase our brand profile among tier one/two investment banks and brokerage houses.”
Tim Focas, Account director in the financial services practice at Aspectus, added: “The imminent introduction of MiFID II opens up tremendous opportunities for tech innovators like Meritsoft to solve long standing middle and back office problems. Our experience in turning complex issues into compelling narratives will enable Meritsoft get its messages under the noses of the right people.”
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Aspectus, the engagement agency, is an international communications agency specialising in financial services, energy, technology and engineering.
In our hands communications transforms the way businesses engage with their markets. Our award-winning approach, creativity and market knowledge builds brands, increases sales, attracts investment and supports business growth.
To find out more, visit: www.aspectuspr.com