London, 5th October – Aspectus, the global communications agency serving the energy, financial services, and technology sectors, has been select by EuroFinance to run the media relations for its 25th International Treasury and Cash Management Conference, which will take place in Vienna from October 12th-14th.
EuroFinance chose Aspectus because of the agency’s proven track record in delivering strong media and content campaigns for clients in business finance space, including OpenLink, OnGuard and OANDA.
EuroFinance is looking to Aspectus to increase its profile across the business media in the run up to the conference. The event attracts nearly 2,000 senior level delegates and speakers from over 50 countries to discuss the current challenges facing group treasurers, financial director and CFOs.
Jane Pinfield, Head of Marketing at EuroFinance, said: “Our reputation among group treasurers and financial directors has grown significantly over the past two decades, and now we are aiming to further elevate our brand amongst the c-level. With an in-depth understanding of the corporate treasury space combined with a proven track record of securing coverage in the business press, Aspectus is the perfect partner for us.”
Ellie Bacon, Group Account Director at Aspectus, added: “EuroFinance is the latest in our growing portfolio of clients in business finance. Getting our clients in the highest tier of media is a key element of a unique approach to communications that we have developed over time. In addition to media, this approach also embraces visual and written content, as well as search engine marketing – which all links clients’ marketing spend to measurable business outcomes.”
– Ends –
Aspectus, the engagement agency, is a global communications agency focusing on financial services, energy, oil and gas, technology and engineering.
Our award-winning work builds brands, increases sales, attracts investment and supports business growth. We develop creative, integrated campaigns that engage target audiences and we guarantee outcomes, focusing on business results. That means original ideas and high-impact visual and written content promoted through the most effective channels. We do this all in a way that builds clients’ online profiles, integrates search and drives prospects to their website.
To find out more, visit: www.aspectuspr.com