London, 27th March 2014 – Aspectus PR, the global communications and PR agency has been appointed by Silixa, a leading provider of optical fibre sensing solutions for the upstream oil and gas and midstream pipeline industries, to deliver its new strategic messaging campaign.
Head-quartered in London, Silixa has developed a series of applied solutions that use the power of distributed acoustic and temperature sensing to provide new levels of insight and intelligence by measuring and monitoring activity within well bores and pipelines. The company’s pioneering approach is expanding the role of borehole seismic and aiming to transform production flow definition in horizontal wells. The dynamic monitoring of pipelines allows both leak definition and intrusion detection to be rapidly identified and located.
Silixa is planning to accelerate its service offering in 2014, to build on its first place in the 2013 Deloitte UK Fast 50’s electronics category. Aspectus PR has been appointed to create a suite of engaging messaging to increase market understanding of Silixa’s solutions and drive company growth. Selected for its in-depth knowledge of the energy sector, Aspectus PR’s energy practice has significant experience of delivering highly effective PR and communications campaigns for high-growth SMEs.
“This is an extremely exciting project for us,” said Kate Garratt, head of Aspectus PR’s energy practice. “Silixa’s technology has huge potential and getting the messaging right at this stage is crucial. Our intimate knowledge of the sector and our experience of working with similarly positioned companies, means we are perfectly placed to create highly charged messaging to support Silixa’s marketing efforts, commercialisation and future growth.”
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About Aspectus PR
Aspectus PR is a global communications and PR agency focusing on Financial Services, Energy, Engineering and B2B Technology and Events. As an integrated mainstream and digital communications agency, Aspectus PR provides targeted, intelligent, strategic and creative media campaigns that push all the right buttons with all the right people. For more information please go to: http://www.aspectusgroup.com